PayPal Honey
While at Honey and after becoming part of the PayPal family, I worked as the sole designer on the core extension experience.
Store Tips
Timeline
Sept 2019 - March 2020
My role
User Interviews, Competitive Analysis, Wireframing, User Testing, Prototyping, Visual Design
Since a lot of our competitors leaned heavily on cashback, they were able to surface prompts and tag users earlier in the funnel, effectively getting a leg up on capturing affiliate revenue. We wanted to explore ways to introduce ourselves earlier in a user’s shopping journey without seeming intrusive. We developed Store Tips from concept to finish, creating an experience that helps shoppers browse with confidence knowing they can get the maximum value from each shopping experience.
10k+
merchants
50%+
increase in commissions
Savings Finder
Timeline
Sept 2019 - Apr 2021
My role
User Interviews, Competitive Analysis, Wireframing, User Testing, Prototyping, Visual Design
Honey is mainly known as a coupon-finding extension but as the years have gone by, we’ve added a lot of features to help arm users with more knowledge to help enforce their purchase decisions. The Find Savings Done screen is one of the most emotional parts of a user’s experience with Honey. As such, we wanted to revamp this part of a user’s journey in order to provide additional value to our members.
36%
avg revenue increase per partner
30 M
shoppers